CHAPTER SEVENTY TWO
3rd July 1990 11.45-11.52
I phoned "Match" to find out advertising rates as requested by Bernd. The rate card costs for colour advertising are full page £1,258 and half page £676 with discounts to be discussed once an indication is given as to the number of insertions required etc. I was provisionally quoted for 3 insertions a discount of 20%.
3rd July 1990 9.40-9.45
I phoned "Shoot" to find out advertising rates and was given the rate card prices of colour full page £1,705, half page £1,050. Series discounts to be discussed when details are known.
4th July 1990
I bought and sent to Bernd this weeks issues of "Shoot" and "Match",
6th July 1990 9.17-9.26
I phoned Bernd to tell him about the request from Gerry Peyton regarding World Cup money, and also gave prices for advertising in "Shoot" and "Match", He asked about the prices for inserts in the magazines and I said that no price could be given until they knew the size of the item to be inserted, if it is to be loose or stapled in etc.
9th July 1990 12.15
Dundee United phoned to ask for a brochure to show what gloves are available for Alan Main. I said that it was as previously, but I would send details again.
9th July 1990
I wrote to Alan Main, Dundee United, to give details of the gloves available.
9th July 1990 12.50
Peter Fox, Stoke, phoned to ask if he could still get goods free of charge. I told him that because Stoke had been relegated back to Division 3 he did not really qualify as free goods are not normally given to Division 3 goalkeepers, but in his case I would still supply him with gloves, but anyone else at the club would have to buy at the special prices. 2 pairs 040 size 9, 1 cap were sent to him (No.99).
11th July 1990 10.20
Rhys Wilmot, Plymouth, phoned to request some gloves and 2 pairs 036 size 9.5, 2 pairs 015 size 9.5 were sent to him (No.100).
11th July 1990 10.50
Gerry Peyton, Bournemouth, phoned to say that he had not received the money from the World Cup yet and I told him that I had passed on his request and Building Society Account details. He asked for the phone number in Germany so that he could speak to them himself, and this I gave him.
11th July 1990 11.05
Dundee United phoned to ask for some goods for Alan Main. I asked if he was now going to honour his contract and I was told that he would. I asked why he had started to wear other makes of gloves and I was told it was because he had asked for 043 and as he was told they were not in stock he had to use another make. I disagree with this and if that was the case and he had to have style 043 (Frog) why change to Umbro or Sondico as none of their gloves are anything like the 043. If he was happy to use a Sondico or Umbro smooth palm glove why not use the 036? 2 pairs 036 size 9, 1 pair 043 size 9, 1 only 544 Sky XL, 1 cap were sent to him (No.1).
11th July 1990 5.00
Stuart Laing phoned me having been given my name by Line 7. He is an under 16 player who says that he is associated with Fulham. I told him that Fulham could buy gloves for him at special prices and this was the best that could be offered. I said that Fulham had used this system in the past but if they were not sure they could always contact me.
12th July 1990 10.35
Bernd phoned to ask for my help with the English wording for a poster they are bringing out. I tried to do the best I could. I asked if Gerry Peyton had phoned him and he said yes and they had discussed the money, and also Gerry had ordered some goods. I asked if there was any news on the promotional goods I had ordered on 14th June. He said that Margret was dealing with it but he thought that about 80% was on its way or ready to go. I also told him that I had received a second wrong transparency for the 578 shorts.
12th July 1990
I bought and sent to Bernd this weeks issues of "Shoot" and "Match".
12th July 1990
I received a letter from Peter Stewart, the editor of "Shoot", asking me to arrange to go and see him regarding the uhlsport Goalkeeper of the Year.
13th July 1990
I sent to Erik Thorstvedt, Tottenham, what I could of the goods he ordered 4th May in readiness for pre-season training. I in turn ordered the goods from uhlsport 14th June but as yet nothing has arrived. I sent what I could from Sukan stock with a note of apology. 1 pair 566 XL, 1 pair 562 shorts L, 1 pair Sukan knee pads L, 1 pair Sukan elbow pads L were sent to him (No.2).
13th July 1990 11.10
Phil Parkes, Ipswich formerly West Ham, called in to collect some goods,. 2 pairs 031 size 9.5, 1 pair 025 size 9.5 (No.3).
16th July 1990 4.00
Neil Ramsay, agent for Neville Southall of Everton, phoned to ask for some goods to be urgently sent to the Everton training ground and 2 pairs 554 trousers XL, 1 only 544 Green XL, 1 only 544 Silver XL, 2 pairs 031 size 8.5, 2 pairs 040 size 8.5, 2 pairs 019 size 8.5, 2 pairs 036 size 8.5 were sent to him (No.4). He also asked about padded shorts but I said I could not help with those from stock. He said that he had asked Germany if it was possible to have a quantity of goods for Neville sent over at the start of a season, and he told me that they had said yes but nothing happens. He also told me that he had been speaking to Bernd about a clothing range under the Neville Southall name, but as yet he has not had an answer. We also discussed the work that is done regarding publicity and he feels that not enough is done to take advantage of Neville Southall's name. I told him that in general I agree, but although I make my comments and opinions known to uhlsport and Line 7, it is their decisions not mine.
18th July 1990
I bought and sent to Bernd this weeks issues of "Shoot" and "Match". In "Shoot" there is a full page uhlsport colour advert from Line 7, which includes a competition asking for the names of goalkeepers using uhlsport gloves during the World Cup. I have been planning for months, first with Reinhard then Bernd, a competition to be sent out to about 2,000 of Sukan's customers with the Sukan 1990-91 catalogue. The idea was to list the top goalkeepers internationally who used uhlsport gloves, and then list an assortment of glove sizes and ask our customers to match the glove size to the goalkeeper. The intention was that this would work as a good advert for uhlsport. A sweatshirt was sent from Germany to me for the prize. I now feel that I will have to forget the competition as if we go ahead we will tell 2,000 of our customers the answers to Line 7's competition, and I would guess that over half of the 2,000 would be readers of "Shoot" and therefore know about the competition. Regarding Line 7's copmpetition I think that it is badly advertised as no rules are given. There is NO CLOSING DATE FOR ENTRIES, HOW ARE THE WINNERS TO BE DECIDED, FOR EXAMPLE IF 1,000 GIVE THE CORRECT ANSWERS WHO WILL GET THE GLOVES? I ASSUME IT IS 1 PAIR OF GLOVES EACH FOR 10 WINNERS, OR IS IT 10 PAIRS FOR 1 WINNER. WHICH GLOVES ARE TO BE GIVEN AS PRIZES? HOW WILL WINNERS BE NOTIFIED? WILL THE ANSWERS AND WINNERS BE GIVEN IN A FUTURE "SHOOT" ADVERT?